Wrapping up Fresh Truck Thanksgiving

Nov 28, 2016

We love Thanksgiving! It should be obvious given our line of work that a holiday centered around cooking and sharing good food with family and friends gives us all the feels. There are so many beautiful unique traditions around food this time of year and we are so glad Fresh Truck can be a part of them.

This year we made it our mission to increase the amount of fresh food available to families in need this holiday season. In the days leading up to Thanksgiving, we partnered with Boston Public Market on a ‘Share an Extra’ campaign to get more fresh food into the kitchens and onto the tables of the families we serve. The community of customers at BPM came through to help fill up the bus with fresh local food for families from the Charles Street AME Church to enjoy.


Fresh, local food from the ‘Share an Extra’ campaign with Boston Public Market.

In addition to our campaign with BPM, we coordinated 9 different Pop-up Markets and Grocery Deliveries in neighborhoods across Boston. Thanks to generous sponsors and partners we were able to offer discounts and gift cards so that most families received the food for free. During the week before Thanksgiving, Fresh Truck delivered more than $5,5OO of fresh food to nearly 75O families. This meant that on Thanksgiving our customers were able to enjoy fresh greens, sweet potatoes, and green beans at their family table.


A full basket of Thanksgiving ingredients at Maverick Square.

As a holiday bonus, our founder Josh had Thanksgiving dinner with his favorite customer Carmen at her home in East Boston. They made a great Fresh Truck inspired meal and swapped stories around the table.